BOISE, IDAHO WEB DESIGNER —
Specializing in modern and conversion focused website solutions.
Dependable and experienced front-end web developer who understands the online marketing stack + digital project management. Ready to help you optimize an effective website user experience and add value to your digital strategy.
When we work together, you can expect to receive a great website that is not only mobile friendly, but also solutions that boost customer acquisition and retention.
The problem with traditional web design solutions is they are based on assumptions. You should avoid working with designers or developers who just assume they know what is best for your business, or that create giant scopes of work that focus on technical jargon, billable hours, and winning design awards. This results in huge upfront costs, that often go over budget and take up your time and resources. Only to leave you stuck with a pretty website that doesn't really do anything. It's a high risk relationship where someone usually loses.
The solution is to use a value driven design approach. What this means is that you can expect to receive a great looking, mobile friendly website. But together we will also prioritize decisions that allow us to quickly launch, test, and improve your solution over time. Rather than taking on a 40 page site and building everything from scratch, we will locate immediate opportunities to leverage resources within your business that already exist, and gain some quick wins. We learn from those wins, and then iterate and improve over time. This is an agile approach that lowers risk and enables you to stay on budget and reinvest for more and bigger wins.
Over time, you end up with a website that functions first as a sales tool, but that also looks great.
Web & UI Design Services
Web Design Process
A goals-based approach emphasizes
results, value, and efficiency.
Success is dependent on me understanding the problem your website needs to solve.
A unique planning process that will help achieve your company’s existing vision and goals.
Sitemaps, wireframes, and visual prototypes set the stage for future development.
HTML, CSS, WordPress. I build your site so it is W3C compliant, secure, and user friendly.
Your user’s interactions will be as simple and efficient as possible to achieve their goals.
Announcing the launch of your new website should be more than a few tweets and posts...
Email campaigns, SEO, content strategy, and PPC for increased traffic and conversions.
Tracking and adjusting Key Performance Indicators (KPIs) are key to ongoing success.
Keep your site optimized and goals on track long after we launch your site.
"Nathan has excellent HTML and CSS skills, but another great strength he has, is his natural ability to create highly efficient processes for just about anything. He developed a process for us that greatly increased the efficiency in how we handle new client projects." - Dustin B.
Front-End Developer / Designer
How can I help you?
From simple websites to complex email campaigns I understand that each business is one-of-a-kind, and can craft a web design solution that will meet your business or organization’s unique web design requirements.
I offer professional user interface design and digital marketing solutions to small businesses and mid-sized companies.
My web design services help small business owners grow their business using effective digital marketing strategies and proven user interface design principles. I provide this value in a friendly, committed, and competent approach.
Strengths are in front-end, design, and digital strategy. While I will not claim to be a "full-stack" developer - I do work through problems, learn quickly, and have had experience with many different tools, software, and tech over the years. Motivated and hard working. Value integrity, positive attitude, team work, communication, and living a good life.
Below are a few areas that I am able to navigate confidently and be of value:
- Sitemaps, Wireframes, Site Architecture
- Website User Experience (minimize friction)
- Digital Strategy (Consulting)
- HTML & CSS
- Custom UI Design
- Responsive Web Design
- Keyword Research (SEO)
- Competitive Analysis
- Analytics (SEO reporting)
- PPC campaign setup
- Landing Pages (Funnels)
- Membership Websites
- Learning Management Systems
- Email Marketing & Automation
- Project management
- Trello, JIRA
- Version Control (GIT)
- G-Suite (Sheets, Docs)
- Lucid Chart, MindMeister
- Adobe XD, Sketch
- Zurb Foundation, Bootstrap
MORE IMPORTANTLY: I will listen, pay attention, and learn about what matters to YOU and your business.